Typography

Primary and Secondary Fonts

Typography plays an important role in communicating an overall tone and quality. Careful use of typography reinforces our personality and ensures clarity and consistency in all SKYFUZE™ communications.

We use Avenir Next LT Pro, a sleek and modern sans-serif typeface, as the primary font for all branded creative, media, and marketing materials.

For non-branded content (e.g. instructions, manuals) or internal communications (e.g. email, presentations), Aktiv Grotesk or Verdana (not availble for web) may be used.

Colors

Color plays an important role in our corporate identity program. The SKYFUZE™ brand signifies light, power, and innovation.

Consistent use of these colors will contribute to the cohesive and harmonious look of the SKYFUZE™ brand identity across all touchpoints.

Primary brand colors are Black and Dusk to symbolize environments where SKYFUZE™ products are used.

Black

Dusk

White

Solar

90% Black (brand-black-90)

70% Black (brand-black-70)

30% Black (brand-black-30)

10% Black (brand-black-10)